B2B Data Enhance

IntellEnhance – Data Enhance

Enhancing your database provides a myriad of benefits which will assist with running more effective marketing campaigns by driving insight in to the heart of your activities. Accurate and reliable phone and email data allows you to target relevant people, while continually building your brand.

If your data isn’t accurate you will spend a lot of time, money and effort chasing dead leads and could ultimately damage your brand too. Having a reliable database is therefore a core and essential component of effective marketing campaigns and will allow you to focus your efforts on the areas which are most likely to provide the best returns.

Sophisticated solutions tailored to you

Every company will have different priorities and you will need to be able to organise the data you hold depending on what’s important to you.

IDG are able to append a host of different data elements to your database including:

  • SIC Codes and Descriptions
  • Market Sector Codes
  • Employee Sizes
  • Turnover
  • Fleet Bands
  • Contact Names
  • Email Addresses
  • Telephone Numbers
  • Fax Numbers
  • CTPS Flagging
  • Goneaway Flagging
  • Change of Address Flagging
  • Duplicate Flagging

All of these data elements will be verified and accurate and will allow you to manipulate your targets to match the needs of any particular marketing campaign.

The benefits

IDG can provide you with a database which isn’t just pinpoint-precise but also includes much more information than you may have had before. This provides the opportunities to change your entire marketing campaign, giving you the edge on the competition.

Utilising the insight you generate from an accurate, complete and consistent database you will be able to:

  • Target more profitable customers
  • Improve response rates
  • Save on mailing costs
  • Define your channels to market
  • Retain customers
  • Launch new products
  • Data Compliance
  • Cross/Up sell

The benefits of having a database which is complete and correct are manifold and will provide you with new opportunities to ensure that your marketing is being targeted in the right areas. Having in-depth data means you can tailor each campaign to a specific audience and be confident that your communications will be directed to the right person.

Get in touch

If you’ve not yet experienced the power of IntellEnhance you could be missing out on a simple way to obtain the data that you need to create more effective marketing.


To find out how we can help with your UK B2B data please contact us on 0333 030 6636 or email hello@intelldg.co.uk.


Image Credit: Fickle with Fashion